Tom Sime drives his team to deliver excellence in very competitive domestic and international markets. No matter where they go to bid for work, their reputation for high quality products and superlative customer care are key factors in the accounts they have succeeded in landing. That’s why a relationship with BT Wholesale matters. There’s no doubt that without BT Wholesale, Tom and his colleagues would offer the same type of product, but the difference in quality, delivery and sustainability would create issues. Exchange Communications need to meet the expectations of their customers at every step: from bid proposal to implementation and managing the client.

This level of trust is what makes our partnership so successful, and it has been achieved over many years of honest conversation. We value our customers trust and belief in us, and we can offer so much more when we’re more familiar with the business and their challenges. Our experience and expertise can turn a challenge into a benefit for both our customer and the customer’s customer.

But it’s more than that, especially when our work with Oxford NHS Health Trust is considered, as Tom explains, “It puts Exchange in a prime position to showcase the partnerships abilities to the Public Sector and promote the Exchange, BT Wholesale and Avaya partnership throughout the UK”.

It’s the strength of the relationship we have with Tom and his team that makes our partnership so productive and powerful. They will come to us as a trusted advisor around the products and services, especially around Avaya. For example, for a meeting with Oxford NHS Health Trust, on a joint partnership, they wanted us in the bid meeting. We were not only relevant to the meeting, but they had faith and trust in us to drive their vision for their client. The power of the brand is never more evident than in a partnership like this with Exchange Communications. It gives them a strength in negotiating, a sense of reliability and trust in the services they sell through us and engenders confidence in their customers. It’s not just our longevity and value of quality, but also that - in five years’ time - we give the customer confidence that their investment will still be around.

Exchange Communications are a leading cloud and digital transformation specialist, delivering telecom and smart building connectivity solutions to businesses in over 100 countries, worldwide. Focused on SMEs, mid market, local government and health sector clients, the challenge was to work with them across a range of their customers to deliver across a huge scale; from single office telephone systems to complex multi-site and call centre configurations and networked communications.