Launching today, Audacious is a new Mobile Virtual Network Operator (MVNO) service that will deliver an enhanced audio experience to assist the 10 million people in the UK who have hearing loss. The new offering is underpinned by BT’s EE mobile network which provides the underlying mobile infrastructure for Audacious’ voice and 4G data services, as well as international roaming and wholesale billing.
By partnering with BT, Audacious gains access to the UK’s biggest and fastest mobile network, with EE offering superfast 4G in more places than any other operator. As well has having access to enhanced audio services on their mobile, Audacious’ users will enjoy the unrivalled customer experience of the EE network when using data services.
The Audacious mobile service works in exactly the same way as a current mobile service with minutes and data, but makes calls clearer too. Contracts will be rolling on a flexible monthly basis, which allow users the freedom to leave at any time.
Customers can take a commitment free sound check on the Audacious website to receive their personal hearing profile. They can then order a personalised SIM card tailored to the individual way they hear. There’s no need for customers to replace their mobile phone; to start experiencing clearer calls they simply replace their existing SIM card with their personalised Audacious one.
Audacious Founder, Matthew Turner, said: “Having lived with moderate to severe hearing loss since birth, I am fully aware of the emotional impact millions of people are experiencing as they struggle daily to communicate using the mobile phone. It was a real struggle to talk on the phone and it had a negative impact on both my personal and professional life. I made it my personal mission to develop the technology that could tailor phone calls to individual hearing loss or needs and so empower people across the UK to have better, clearer conversations.”
Alex Tempest, Managing Director, BT Wholesale, said: “Making better connections is what we do best, so we’re really proud to be supporting the launch of a service which will make the world more accessible for people with hearing difficulties.
“The strength and breadth of our EE mobile network makes BT the ideal MVNO partner for Audacious. By leveraging the best mobile network in the UK, as well as providing clearer calls to their customers, Audacious can deliver a superior customer experience, with unrivalled 4G coverage and superfast speeds for data services.”
The EE Network has independently been recognised as the fastest and best network provider for six years running, winning multiple awards for data speeds. Through BT Wholesale the EE network currently supports almost 30 mobile brands via MVNO agreements, providing mobile services to over 5 million end customers.
 11 million people in the UK have hearing loss, of which 1 million have profound hearing loss which Audacious can’t address