BT will deliver mobile voice and data services to hundreds of thousands of Asda Mobile’s customers on a wholesale basis via its EE 4G mobile network. Asda Mobile offers a range of great value Pay-as-you-Go and 30-day bundle pricing options.
As well as delivering the underlying mobile infrastructure and services to supply its customers, BT will continue to provide Asda Mobile will a fully managed customer service solution which includes first and second line call centre services, registrations, top ups, billing services and a full mobile network services portfolio in the UK and when roaming.
This fully managed service has allowed Asda Mobile to achieve award winning customer service levels over the past year, with the virtual operator earning a Recommended Provider rating from Which?.
As part of the new agreement, BT will for the first time provide Asda Mobile with an automatic debit facility, which will allow PAYG customers to set up an alert to notify them when their credit is running low and automatically top up their credit by their chosen amount.