Addressing the main trends impacting the channel
In every day life, “we’re totally reliant on connectivity and data to drive our lives”. And it’s this that Alex sees as the key challenge and opportunity within our market. Here’s a brief summary of what we see as the main trends in the market.
Disruption. To say a lot is going on in the market is an understatement. We’ve seen millions invested into the telecoms market. We’ve seen customers growing in scale and creating more competition. And the growth of IP traffic, broadband speeds and the digital evolution to an all-IP world means there’s a lot of change which we need to be prepared for.
Reduction. There’s a drive to lower costs and support growth in new technologies such as Artificial Intelligence (AI) and Blockchain, helping improve productivity, efficiency and scalability along the way.
Innovation. The growth and revenue potential of IoT is considerable and can’t be ignored.
Consumption. With data consumption increasing and IP traffic growing over the next five years, there will be a demand for cloud services and virtualisation. And as security threats continue to grow, so will our demand for greater security.